anchors | blog

Cover Image for How LinkedIn Influencers Can Secure Brand Collaborations

How LinkedIn Influencers Can Secure Brand Collaborations

In 2025, brand campaigns aren’t just happening on Instagram or YouTube anymore. LinkedIn has quietly become a serious channel for influencer-led marketing, especially in B2B, SaaS, hiring, and upskilling spaces. But if you're a creator wondering how ...

Cover Image for How to Do Influencer Marketing on LinkedIn in 2025

How to Do Influencer Marketing on LinkedIn in 2025

LinkedIn is now a powerful tool for influencer marketing, especially for B2B brands. But to truly su…

Cover Image for Influencers vs. Affiliates: How the Lines Are Blurring, And Why That’s Good for Brands in 2025

Influencers vs. Affiliates: How the Lines Are Blurring, And Why That’s Good for Brands in 2025

Ever thought what’s the difference between an influencer and an affiliate? In 2025, that line is fad…

Cover Image for Micro vs. Macro: Why Micro‑Influencers Deliver Better ROI on LinkedIn in 2025

Micro vs. Macro: Why Micro‑Influencers Deliver Better ROI on LinkedIn in 2025

In 2025, LinkedIn has emerged as the go-to platform for B2B and professional creator collaboration. …

Subscribe to our newsletter for updates and changelog.

More Posts

Cover Image for LinkedIn Influencer Marketing Campaigns Roundup – June 2025

LinkedIn Influencer Marketing Campaigns Roundup – June 2025

Hey everyone! We’re back with June’s roundup, and wow, it’s been wild. So many new brands made their LinkedIn debut this month. Safe to say,…

Cover Image for LinkedIn Influencer Marketing Campaigns Roundup – May 2025

LinkedIn Influencer Marketing Campaigns Roundup – May 2025

LinkedIn looks different now, and it’s refreshing! If you still think it’s just job switches and corporate gyaan, you probably missed what M…

Cover Image for Top LinkedIn Creator Campaigns That Got Everyone Talking

Top LinkedIn Creator Campaigns That Got Everyone Talking

This April, LinkedIn’s feed has been anything but business as usual. Instead of just job updates or thought leadership, you’re seeing storie…

Cover Image for Case Study: Navigating B2B Influencer Marketing for WachMe

Case Study: Navigating B2B Influencer Marketing for WachMe

Overview WachMe, a young D2C startup led by IIT-KGP alumni, aimed to break into the corporate gifting market leveraging LinkedIn influencer …

Cover Image for How to Quickly Gain Paid Customers for Your HRTech Product

How to Quickly Gain Paid Customers for Your HRTech Product

Launching an HRTech product is exciting, but the real challenge lies in quickly gaining paid customers. With the right strategies, you can a…

Cover Image for Don't Promote. Recommend Your Products to Your Customers

Don't Promote. Recommend Your Products to Your Customers

In the world of marketing, there's a subtle yet powerful shift happening. Traditional promotion, which focuses on selling products directly,…